This is an introduction to the most commonly known agave spirits.

This is the perfect session to start if you are a beginner but want to know more about the history and development of Tequila, from its humble beginings to what it has become today.

Includes: A variety of products will be sampled throughout the session

Presented by Tomas Estes, Julio Bermejo, Sergio Mendoza

From the legendary Tommy’s Tequila Bar, 'The Greatest Tequila Bar on Earth' as he refers to it, Julio Bermejo shares his knowledge and passion for an Agave filled bar creating amazing cocktails with the help of local legendary bartender Zdenek Kastanek for you to try, sharing their knowledge and passion of all things agave.

Includes: A variety of products will be sampled throughout the session

Most people are familiar with silver tequila or reposado but have you ever explored the world of Extra Añejo? If you love Whisky you will love this.

Includes: A variety of products will be sampled throughout the session

Presented by Julio Bermejo, Sergio Mendoza and Jacob Lustig

Traditional agave spirit producers living around the Colima volcanoes in Western Mexico are the successors of a tradition born probably 9,000 BC, when their ancestors incorporated the cooked “hearts” of the maguey plant into their alimentary culture. Jaime Muños share his knowledge and experience on this interesting topic.

Tomas Estes, creator of Tequila Ocho, a Tequila based on Terroir, talks about the importance of the soil and the climatic conditions that surround them.

Some varieties of agave can take as little as 5 years to mature, others can take as many as 35 years, explore the complex and diverse world of the agave with Juan Jesus Lozoya and Hipocrates Nolasco from the Mezcal Regualtory Council and be surprised.

Durango, Guanajuato, Michoacan, Guerrero, Oaxaca, San Luis Potosi, Tamaulipas and Zacatecas are the states that make up the Denomination of Origin, Mezcal. Juan Lozoya , Hipocrates Nolasco and Esteban Morales will explain some of the differences between states as well as regions within states.

Includes: A variety of products will be sampled throughout the session

Single Malts have gained popularity world wide and now command high prices but have you ever explored the world of artisenal mescal? Discover the intense and complex nuances of these fine spirits and be surprised.

Includes: A variety of products will be sampled throughout the session

Presented by Hipocrates Nolasco, Juan Jesus Lozoya and Jacob Lustig

Bar legend, Chef, Mixologist and owner of 400 Coñejos and La Venenosa Raicilla, Esteban Morales Garbi demonstrates the versatility of Mezcal and how to drink it using his expertise with some inspiring cocktails with the help of some local bartending legends.      

Includes: A variety of products will be sampled throughout the session

The Tequila Valley is the heartland of Tequila; this is where it all started, the Highlands lay some 200 Kilometers to the east on a high plateau. Both are home to some legendary and household families and brand names.

Learn and taste the difference between these two regions.

Includes: A variety of products will be sampled throughout the session

Presented by Julio Bermejo, Tomas Estes and Sergio Mendoza

Tomas Estes & Julio Bermejo, both Margarita legends talk about the history of the margarita and its impact on Tequila. Find out why Julio created his famous Tommy’s Margarita. Put these two characters in the same room and watch out, this will be very entertaining, believe me!

Includes: A variety of products will be sampled throughout the session

Presented by Tomas Estes and Julio Bermejo

The art of ageing is to take a young clear spirit and transform it, into a deep, complex, rich smooth spirit. So what makes them all taste different? Learn the finer points of ageing and what it creates. 

Includes: A variety of products will be sampled throughout the session

Raicilla is an agave distillate made in the foothills of Jalisco, it dates back centuries and is different from Tequila.

It is produced within the Denomination of Origin Tequila using a number of different varieties of agaves, Lechugilla, Maximiliana are two of the common agaves used.

Esteban Morales is Secretary of the Mexico Raicillas Promotion Board and has been an advocate for this ancient and artisenal spirit, working with local producers in primitive distilleries from  the coast to the mountains. This spirit will blow your mind with its complexitity, variety and versatility.

Find out what mystical and religious background this spirit holds.

Includes: A variety of products will be sampled throughout the session

Presented by Juan Lozoya and Esteban Morales

What is Racilla? What is Sotol? Why are they different to Tequila and Mezcal?
Find out why?

Presented by Esteban Morales and Jaime Muñoz

Includes: A variety of products will be sampled throughout the session

Mezcal is a spirit with many faces. Find out why! 

The new NOM 070 has redifined Mezcal into new classes and categories. Taste the differences

Presented by Hipocrates Nolasco, Jacob Lustig and Jaime Muños

Includes: A variety of products will be sampled throughout the session

What is the future of this category, how can it evolve and what directions and trends are taking place.

Presented by Esteban Morales, Juan Lozoya and Sergio Mendoza

The Consejo Regulador de Mezcal ‘ Mezcal Regulatory Council’ was formed in 1994. Here about their role and the formation of the Denomination of Origin, Mezcal by the organisation themselves. Find out about the new Nom 070 and what it now means for the Mezcal industry.

Presented by Hipocrates Nolasco and Jaime Muñoz.

Juan Lozoya is president of the ‘Comite Nacional para la Sustentabilidad del Maguey’ an organization that advocates the preservation of sustainable, traditional and quality practices in the industries of agave distilled spirits. Juan talks with Esteban Morales and Sergio Mendoza about the agave landscape and some of the issues concerning it today.